Tag: Mobile Apps

Over the last years, marketers have adapted to the boom of technology and the appearance of new various marketing channels, while considering how different generations of consumers are responding to these changes, from research to purchase and buying habits. Check out some of the factors that influence the purchasing decisions for Centennials: Gen Z, Millennials, …

39% of financial service organizations surveyed cited that they use mobile apps to increase the employees productivity, while 36% claimed that adopting mobile apps would increase profitability. The drivers like enabling better collaboration with clients and increasing sales ranked the next with rates 35% and 30% respectively.

When people decide to buy a home or a flat, they vary in the information sources which make them choose smartly the dream house. Among these information sources, digital sources grabbed an advanced position. Online websites ranked the top with a rate of 95%, followed by real estate agents (92%) and then mobile/tablet websites or …

Among all application categories, the “mobile video” traffic is expected to grow by nearly 50% annually through 2022 to estimate about 3 quarters of all mobile data traffic. Social networking is expected also to grow by 38% annually over the same period. Other application categories have annual growth rates ranging from 19% to 34%.

“Online Harassment” or “Cyber Stalking” is defined as repeated online expression amounting to a “course of conduct” targeted at a particular person causing him/her a fear for the substantial emotional distress and/or the fear of bodily harm. Figure out what American internet users said about being victims of online harassment: Overview of Online Harassment in …

Smartphone plays an essential role in digital commerce; 65% of consumers in the UK using their phone to order food or purchase non-essential items. More than 1 in 5 do so on a weekly basis. Find out how mobile devices are impacting the retail shopping experience for both consumers and high street brands: 98% of …

GrubHub, Otlob, Campusfood, Delivery, OrderLunch are all online food ordering websites which become apps later, the technology had put its magical touch at every field, encouraged by the continuous update for the smartphones. Check the below insights from Burger King, KFC, Subway & McDonald’s eaters: 28% of internet users are regular fast food eaters. 27% are more …

SMS is still the most widely used communications service in the US and the Facebook Messenger is the most popular app in the US with a rate of 61%. In terms of chat and instant messaging, Facebook Messenger also leads other apps with a rate of 54%, compared with 25% for Twitter. Skype also leads …