Millennials are comfortable multi-networking, over half are watching video on the major social platforms and they are more likely to identify social as a route to entertainment than a place to share personal news. Practically all online millennials own a smartphone, they are most likely to identify their mobile as their more important internet device, …
The FIFA world cup is of the most interesting events around the world, take a glance at some insights into the world cup fans, 47% of surveyed online users mentioned that they watch the world cup on TV or online. 37% of surveyed fans reported that they watch the world cup on TV, compared to 18% indicated that …
73% of Millennials in the US indicated that they have used Facebook in the past month, while almost half of Gen Z (49%) say the same. Also, Gen Z use Snapchat and Instagram in equal numbers to Facebook with rates of 48% & 46%, compared to less than a third of Millennials (28% & 32% …
“Gen Z” is the generation that includes teens who are aged <19 years old. They are much more likely to spend their time online using mobile devices more than any other device in contrast with Millennials. This mobile-first mindset affected their other media behaviors. They spend longer than Millennials on music streaming and watching TV. …
Social media is rapidly increasing as an effective factor in the purchasing decision especially on Millennials as 49% of US Millennials indicated. As Millennials do more researching & purchasing via smartphones – making it a way of their life – 83% of them have searched for products on a mobile device prior to store visit and about 82% have …
83% of Local GCC Millennials said that they have shopped online in the 6 months previous the survey. The most purchased items by them were mobile phones (20%), clothes, shoes & accessories (20%) and electronic equipment (19%). On the other side, flowers (3%), pet related (3%), music (4%), sporting goods (6%) and books (6%) – hardcopy …
Millennials are the people who have born between 1980 & 2000. They were growing up along with technology. That’s why 100% of Millennials in Saudi Arabia are internet users and 81% are social media users. 77% of them watch TV stations online and 64% stream videos online. One-third of Millennials in KSA use an ad-blocking software …
US smartphone users are motivated to shop in a retail store by several reasons: 53% of Gen Z motivated by free guest Wi-Fi than 41% of Millennials. Conversely, 30% of Gen Z versus 40% of Millennials motivated by retail apps which allow them to order products online and pick them up in the store. Only …