TikTok has announced a comprehensive suite of enhancements aimed at simplifying the utilization of its diverse advertising tools at the TikTok World 2024 event. These updates include significant improvements to AI creative tools, enhanced ad automation capabilities, the introduction of new ad formats, and more, all designed to streamline the ad creation and management process …
In the not-so-distant past, marketing was a top-down conversation. Now? It’s a vibrant, two-way street. Influencers are the modern-day bards, weaving tales of products and experiences that resonate with their digital tribes. From unboxing videos that make you feel like you’re opening the package yourself to day-in-the-life vlogs that invite you into their world – …
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It is reported that some Facebook users of Facebook’s Pages app saw this new function appears over the weekend which helps them to ‘send customize marketing emails’ through their Facebook Page. Facebook is testing a new function that will allow page managers to send marketing emails to their contacts via their Facebook Page easily. How …
You cannot afford to be shy when it comes to some self-promotion, especially when you represent your brand, and your brand represents the industry that you are so passionate about. It’s no use being a wallflower while your competitors are standing center stage; so, what can you do to improve? Whether you’re an existing company …
Pinterest introduces new mobile ad tools “Pinterest Ads on the Go” that allows brands to create and manage their ad campaigns more easily, and help drive awareness and performance for the marketers on the platform. using mobile phones. Pinterest explains the motives behind “Pinterest Ads on the Go”: “In the last year, we’ve added a …
As retailers want to deliver optimal business results, they must balance customer acquisition and retention. For the first time, Retail TouchPoints has conducted a survey on 100 retail executives in order to provide insights and analysis about the most popular tools retailers are using both to attract and retain customers, and the methods they use …