Are you ready for the holiday season? If the past few years are any indication, everyone will still be buttoning up their plans just weeks leading up to the kickoff of their big holiday promotions. So why not prepare in advance? There’s no better time than now to start thinking about your holiday marketing campaigns …
As marketers, needs to deliver leads to the hungry sales teams they have an array of software tools to help them to achieve this goal of generating and delivering leads. Whether in a small and medium business or medium and large enterprises, they are likely to use some combination of marketing automation, lead management automation, …
Marketing has fundamentally become a technology-powered discipline, and it’s leading to the rise of new kinds of marketing professionals. A marketing technologist is a technically skilled person who designs and operates technology solutions in the service of marketing, while marketing innovation program can help and support organizations to stay on the top of the ongoing …