Reaching targeted audiences starts with identifying clear goals. Without objectives marketers not be able to measure their success, and will not be able to refine their manufacturing marketing strategy as it evolves. Content marketing is one of the best tactics used by marketers in-order of targeting and grabbing their targeted audience attention. Each content type …
Digital and content marketing have taken manufacturing companies to another level, content is a powerful tool of attracting manufacturing leads then converting them into customers. Without tracking the right metrics and testing a variety of channels, manufacturing marketers may be leaving leads on the table. Usage of content marketing technologies can support manufacturing marketers in …