Asia is already one of the world’s largest e-commerce marketplaces and continues to grow rapidly. However, there is a wide diversity among economies in e-commerce development. The majority of shoppers in Asia prefer to shop online rather than in stores, although the extent of this varies by each country. While Millennials were most in favor …
Customer estimation of the number of brands they’re signed up to receive emails from saw one of the most marked changes year-on-year. A possible explanation could be a feeling that they opted out or unsubscribed from a number of these during the media coverage around GDPR. This was also notable for its apparent focus on …
Online shoppers nowadays need to be offered convenience and instant ease-of-access to online stores, no matter what device they’re using. The online stores should be built on a responsive design template and its features need to be available to all users, at any time, and from anywhere. Customer experience is the experience a customer has when …