Tag: LinkedIn Marketing

LinkedIn has traditionally been a valuable platform for B2B marketers, offering robust tools for recruitment, brand awareness, and lead generation. As the platform continues to evolve and its user base diversifies, it has also become an effective channel for marketing lifestyle and luxury B2C products. Additionally, LinkedIn has rapidly expanded its video content space, with …

You are a developer or know developers who were able to put your fresh and inventive software idea into practice. You created a useful piece of software that you’re ready to put on the market, advertise it, and sell it to other users or companies. You found a starting capital and suddenly you are an …

LinkedIn is testing a new subscription option aimed at businesses called LinkedIn Premium Company Pages, an extension of its existing LinkedIn Premium offering. This new feature is designed to provide enhanced visibility and tools for brands within the LinkedIn app, offering a suite of dedicated features exclusive to paying brands. Let’s dive into more details… …

Filament is a digital marketing and advertising agency specializing in making a measurable impact for scaling B2B tech brands and vendor channel programs. Whether it’s hardware, software, or cloud solutions, they make it easier to take new products and services to market, enter new markets and expand your reach with content marketing, search engine optimization, digital advertising, web …

LinkedIn is far more just than a professional network. It is a crucial way of communicating your brand to the rest of the world. However, for the platform (which has 467 million users) to be a successful business-building tool for you, you’ll need more than just a credential page with sparse information. Don’t worry, it’s …

LinkedIn has launched a new ‘Future of Skills’ interactive tool, Linkedin’s new tool enables you to dig into the latest skills trends for any job role, in order to glean more insight into what employers are looking for, as well as what people are listing on their LinkedIn profiles for each position. As you can …

LinkedIn will soon start testing paid events, it is a part of its broader push on hosting virtual events, which has become a bigger focus over the past 18 months. LinkedIn’s paid events could provide new opportunities for monetization and engagement on the professional social network. Moreover, the new element was first reported by TechCrunch, …

With the current vaccine roll-out gradually leading to new signs of hope for a return to normal life, we can see that many businesses are now preparing for the next stage, and a ramp-up in activity as new opportunities arise. At the same time, LinkedIn has published a new ‘Return to Growth’ digital magazine, LinkedIn’s …