“Brand discovery” is the first step in the customer journey. It’s the first consumers’ moment of contacting with a new brand. It’s also a make-or-break moment need from any marketer to understand the ways in which consumers get their first steps in today’s micro-moments era. Take a deep look at the key methods of brand …
Egypt has one of the largest and dynamic mobile & telecom markets in Africa, supported by a population of more than 90 million. The below points outlines the major developments in the Egyptian market, including updated statistics: Internet users indicated 33.7 million in 2017 with a 41.25 penetration rate. Mobile subscription managed to achieve over …
There is a noticeable rise in the internet penetration in all countries in the Middle East region with KSA, UAE & Qatar are reaching near saturation levels between 91% & 99%, while Lebanon, Jordan & Tunisia – which had lagged behind – reveals impressive gains. As internet penetration rises, nationals are less likely to be …
Although internet penetration in Lebanon rose dramatically from 58% in 2013 to 91% in 2017, unique browsers and the daily average of unique browsers decreased by 2.65% & 1.08% respectively than the previous year. Find out more about internet consumption in Lebanon during August 2017: Mobile unique browsers and page views increased slightly by 0.36% …
Internet users in Bahrain estimated with 93% of all inhabitants there, based on the 2015 study. At the end of Q3 2016, there were nearly 2.3 million broadband subscriptions compared to 1.94 million at the end of the previous year 2015 (19% growth), representing a broadband penetration of 164%. There were also about 2.8 million …
Among all real estate buyers in the US, 44% said that they looked online for properties for sale. 83% use the internet frequently for the same purpose. The vast majority of real estate buyers aged 36 years and younger (93%) indicated that they use the internet frequently for searching homes. 88% of who aged 37-51 years …
The majority of women in MENA are internet users. 86% of them are social media users also. Almost all of Kuwaiti women have an access to the internet and completely all of Kuwaiti & Emiratis women are using social media. KSA ranks the second of women accessing the internet (97%), followed by UAE (95%), Lebanon …
The growth in internet usage in The Middle East region reached 73% in 2015, compared to 44% in 2010. 87% of internet users in the Middle East are aged between 15 and 24 years, while 51% of MENA internet users are aged more than 45 years.