Influencer marketing is a booming industry that has continued to grow rapidly, it’s forecasted to reach $10bn total value in 2022. Influencer marketing can be defined as the practice of marketing products or services through people who have the ability to influence consumers. It involves identifying and building relationships with influential individuals who can sway …
Influencer marketing uses top content creators, specialized in their respective niches, to help you improve brand awareness, increase traffic, and drive your brand’s message to your target audience. These content creators already market to your ideal audience across different channels which you can take advantage of for your influencer strategy. Aura Frames is a company …
Influencer marketing is now performed by 86% of marketers and delivers ROI as much as 11x that of other digital media. Nearly three-quarters of consumers use social media to make purchasing decisions. And 92% of consumers trust recommendations from friends, family, and influencers. So, if you aren’t leveraging social media influencers to spread brand awareness …
Have you ever run an external traffic campaign before? Do you want to drive traffic to your Amazon listing? LandingCube launched its definitive guide filled with actionable information that you can implement in your Amazon business. The guide focuses mainly on driving traffic from outside of Amazon to your product page. (This is usually called …
Influencer marketing focuses on reaching influencers, individuals that have a strong impact on potential buyers. By directing marketing efforts toward these influencers, companies hope that they spread positive word-of-mouth about the brands’ products or services in their network. One form of social media marketing companies are using, is to pay influencers to promote their products …
Do you want to get ahead in social media marketing? If your answer is yes then you are at the right place. Search Engine Journal shares with you its complete guide which divided into 17 information-packed chapters written by expert practitioners in the industry. The guide will teach you the best actionable tips to boost …
Content marketing has been key to creating brand awareness, with over 8 out of 10 of agency marketers worldwide saying they have used content marketing successfully in the last 12 months to create brand awareness. However, other objectives achieved with content marketing can’t be overlooked such as building credibility/trust (75%), educating audiences (72%), generating demand/leads …
Brand influencers are storytellers for the digital age. They have the ability to tell stories that resonate with their audiences. By partnering with brand influencers, brands can leverage influencers’ storytelling expertise to achieve business goals. A successful social influencer has the potential to shape an audience’s awareness, actions and purchase decisions in ways brands cannot. …