Tag: Influencer Marketing

How many times did we try to log in to Instagram using the web version but DMs are not accessible? the answer is all the time. Unfortunately, the web version of Instagram does not include accessing DMs. However, now, Instagram made it easier and expanded its service for the user to access direct messages on …

Due to the necessary lockdown because of the COVID-19 outbreak, people have been isolated from their friends and loved ones, moreover, staying home and adapting to the new life for a bit, at least till things get better. Of course, the use of social media platforms has increased and especially the features every social media …

It’s the time to keep your eyes and ears all open! Rival IQ has released its Social Media Benchmarks Report of 2020… During this new phase of marketing; “competitive analysis”, Every marketer should be keen on knowing his competitors in order to understand their strengths and weak points in relation to his business which helps …

Crisis communication tends to be a big problem for all brands. Regardless of the crisis itself, the way brands respond to impossible situations has always been a struggle, with no clear recipe for success. Due to the COVID-19 pandemic, there is an impact on all industries, some business struggle, unlike other businesses that are flourishing! …

There are many online channels to create a brand identity. Instagram has proven to be an essential and effective marketing tool for businesses that are looking to widen their presence and increase their engagement with the audience. With over 1 billion monthly active users, $25 million business accounts, and a projected $14 billion revenue, you …

Since 2010, the launch of one of the photos and videos sharing app knows as Instagram, it became an irreplaceable social media platform for individuals or marketers. Instagram considered being a major threat to Snapchat, Facebook, and many social media platforms. Marketers are keenly collaborating with influencers, testing ads, and trying the new features Instagram …

Instagram is a very popular social media platform, in 2018 it reached one billion users monthly. It became more popular than Linkedin and Twitter. For marketing professionals, influencers, business owners, and even individuals, using hashtags is very important, but the question is Does using hashtags increase engagement? Keep reading to find the answer in the …

Over the last few years, influencer marketing campaigns have become more popular, more trusted by consumers, and more profitable for businesses. A recent study showed that 78.2% of marketing professionals in Europe and the USA claimed to have worked on influencer marketing campaigns in 2017 up from 65% how have claimed the same in 2016. With …