Tag: Holiday Season

Heading into the holiday season, marketers are gearing up to finish off the year strong. But just like shopping for gifts, planning to holiday campaign is something that marketers don’t want to shove off until the last minute. It’s a lot to take in. You have a lot to do. Salesforce has launched its comprehensive …

Christmas has become a peak period for online consumers to turn to online gifts or any other purchases, online shopping offers speed & better prices. The economics of Christmas is significant because Christmas is typically a high selling season for retailers in many nations around the world. Sales increase dramatically as people purchase gifts, decorations, and supplies to celebrate. Take a glance at …

The increasing move to online sales for holiday shopping is part of an ongoing trend that has been seen for years. Holiday shopping season already starting for many consumers but business owners are wondering if buyers will spend more, same or even less than the last year. Take a glance at the digital buyers spending …

The growth of online social networks around the world has created a new place of interaction and communication among people. Individuals can share their knowledge, opinions, and experiences with one other due to the online social networks provided features and may have an impact on people’s behavior in terms of communication and purchasing. Take a …

Today‘s connected and device wielding consumers continue to value the ease and convenience of online shopping, digital buyers are planning to make online purchases via desktops/laptops, but mobile users will likely be driving digital growth overall, while desktop/laptop is the most preferred device for holiday shopping, mobile has seen the largest increase over the last …

US consumers indicated that they’ll spend 55% of their holiday budget online, up from 53% last year. That affected the online holiday shopping season in the US – which is during November and December – achieving a predicted revenue breaks $107.4 billion in 2017, with 13.8% more than online holiday spending in 2016. Find out …

The holiday shopping season is in full swing. Every shopper is available this season. Retailers who win who are offering consumers frictionless, personalized experiences at all moments of the shopping journey, not just peak shopping days. Read the Think With Google’s Holiday Readiness Guide, focuses on the Canadian market, and be one of the winner …

Between the summer and the holidays, consumer trends and technological innovations are rapidly transforming the world of holiday shopping. To remain competitive, retailers need a game plan that addresses all aspects of the customer path to purchase. To understand which touch points mattered to holiday shoppers during the 2016 holiday experience and what they expect …