During the holiday season, marketers honed their online purchasing skills to boost sales and gain the most of their marketing efforts. Email marketing should be one of marketers’ go-to tactics and plan optimized email campaigns. It’s important to note that email marketing is up to par with landing pages. Marketers’ emails need to lead somewhere. …
Black Friday, along with its younger cousin Cyber Monday, are right around the corner. They’re considered the biggest online retail weekend of the year. Shoppers are increasingly turning to e-commerce and online shopping to avoid crowds and find the best deals. As a retailer, you need to be in the best possible position to take …
Yet another holiday-shopping season is upon, retailers will need to plan ahead for the upcoming 2018 holiday sales season to meet the high expectations of consumers who are demanding convenient, easy and seamless shopping experiences. As we look to holiday 2018, the grass would be greener and the retail industry outlook is positive. For instance, …
The craziest shopping weekend of the year is in full swing. But there’s no need to panic. It’s time to get your seasonal email marketing campaigns all wrapped up. Constant Contact has analyzed tens of billions of emails sent and opened around Thanksgiving, Black Friday, Small Business Saturday, and Cyber Monday. Key Findings Showed Tips …
November & December are filled with special marketing seasons. After the back-to-school (B2S/BTS) season, marketers should be ready for the Halloween, Movember, Thanksgiving, Black Friday, Cyber Monday, Free Shipping Day, Super Saturday and the Christmas Eve. Certainly, during all these events, ads and greetings dominate the internet. But to be highly reflected in your online …
Achieving high email performance is all about boosting user engagement. Even if it is increasing opens or conversions. Developing your email strategy will help you gain competitive advantage & save you from unnecessary stress. It’s time to begin planning your holiday email campaigns. Below are 7 ways to boost engagement in your holiday emails: Offer …
Holiday marketing spending is increasing, driven by online year-over-year growth. If you’re a marketer in e-commerce or retail, you have to take a hard look at how your marketing players currently operate. Reveal Mobile has conducted a survey on over 260 owners and managers of small-to-medium businesses in the US. Read on to learn how …
Holiday-related sales number may make visions of profit dance in marketers heart, but it also presents a huge challenge. More spending, more competition and much more marketing messaging for consumers should cut through the marketing noise. So, what can marketers do to stand out? Which approaches will break through all that holiday noise? Take a …