Tag: Holiday Marketing Campaigns

2018 was a year of unpredictability and unexpected consumer behavior when it comes to holiday spending. Holiday sales grew by 2.9% from the previous year but fell short of the National Retail Federation’s forecast which projected 4.3% to 4.8% growth year-over-year (YoY). In addition, Q4 was a time of changing consumer behavior where sales in …

What is magical about the Christmas shopping season is that it is riddled with opportunities. The holidays are the perfect moment to introduce your brand to shoppers and attract new buyers in big numbers. The season also presents the perfect opportunity to increase engagement with your existing customers and boost their lifetime value. Holiday sales …

Two thirds of holiday retail purchases are influenced by sales and promotions, and email is a vital channel for delivering those messages to the right people at just the right time and place. But email traditionally comes with limitations that are especially prominent during the hectic holidays—problems that erode potential revenue and provide an endless …

Each and every holiday is an opportunity for marketers to create campaigns that generate marvelous results. If you want to capture your target consumer’s attention, it’s essential that your marketing incorporates fun, personal messages and offers. And note that every business runs holiday-themed campaigns—which means your customer will receive tremendous offers and messages. Cut through …

Heading into the holiday season, marketers are gearing up to finish off the year strong. But just like shopping for gifts, planning to holiday campaign is something that marketers don’t want to shove off until the last minute. It’s a lot to take in. You have a lot to do. Salesforce has launched its comprehensive …

The holiday season is here! Are you planning to run your marketing campaigns around key holidays like Halloween, Black Friday, or Christmas? The GetResponse’s guide provides eight marketing automation workflows that will save your time and increase your conversions in the hottest sales season of the year. And always remember that success favors those who …

November & December are filled with special marketing seasons. After the back-to-school (B2S/BTS) season, marketers should be ready for the Halloween, Movember, Thanksgiving, Black Friday, Cyber Monday, Free Shipping Day, Super Saturday and the Christmas Eve. Certainly, during all these events, ads and greetings dominate the internet. But to be highly reflected in your online …