Tag: Google

Search engines drive a huge amount of traffic, especially on Google. The growth of mobile device usage has surpassed that of the desktop from previous years. According to a study conducted by Hitwise, nearly 6 out of 10 of all online searches are now carried out on a mobile device, with some sectors (food & …

Back to 2017, the ad revenue of the e-commerce giant ‘Amazon’ in the US has grown to over $1.65 billion, according to eMarketer. That’s more than a 500% increase in just six years. By 2019, that number is set to double again. – So, the question here is “how can your brand leverage this fast-growing, …

Do you know that half the people who did a local search on their phone went to a physical store within one day? The same happened with 34% of people who do so using a computer or tablet. You’ve probably heard a lot about local SEO and how it’s one of the most important facets …

Needless to say, Google is popular and organic search is one of the most profitable marketing channels. Marketers looking to perform well in organic search results. This required a good knowledge of what factors Google takes into account when ranking content. What about you? Do you want to rank above Google’s fold? Are you ready …

Whether you’re a retailer, a distributor, a brand or even a manufacturer, Google Shopping should be an integral part of your e-commerce strategy. Google Shopping was devised as a way to present entire catalogs without needing to process ads individually and is the perfect solution. Lengow has been operating on Google Shopping since 2010, and …

Merkle has launched its latest quarterly Digital Marketing Report (DMR) which has become one of the most highly regarded and frequently cited reports in the digital marketing industry. The report includes answers to crucial questions. For instance, how Apple’s Intelligent Tracking Prevention (ITP) 2.0 is impacting Google search audience targeting, how increased inventory for the …

With an installed base of over 2.1B subscribers worldwide across over 150 Tier 1 and Tier 2 fixed, mobile, WiFi, and satellite operators, Sandvine has launched its unparalleled annual report named ‘The Global Internet Phenomena Report’ which is the authoritative view on how applications are consuming the world’s internet bandwidth. This edition of the report …

Changes in the digital market move at the speed of light. This makes keeping up with the latest insights into the consumer behaviour a nightmare. Read the UKOM’s UK Digital Market Overview report and get rid of any possible nightmare. Key Findings of the Online Behaviour of the UK Audience: Mobile devices acquire 75% of time …