Researches
Gmail Deliverability Report: Understanding, Benchmarking & Improving Gmail Reputation, 2018 | Yes Marketing
As the oldest digital marketing channel, the importance of email for marketers only continues to grow, and as Gmail has become the fastest-growing and most actively used ISP. Marketers who improved their Gmail reputation improved their inboxing rate by as much as 97%, according to new data from Yes Marketing. The data further unveiled the …
Indicators
Gmail Is the Best Email Domain in Increasing Subscribers in India, 2016 | Octane Research
In India, the majority of marketers receive their highest number of subscribers from Gmail with a rate of 78% in 2016 and the rest comes from corporate IDs (32%), Yahoo! (14%), Hotmail (8%) and others sources (4%).