Social media use in the Middle East has reached its peak, especially in countries such as the UAE. which recorded the highest social media penetration ever estimated at 99% in 2018. Saudi Arabia also recorded the highest year-over-year growth in the number of social media users with a rate of 32%. All these indicators and …
To be honest, it’s a little bit late in the year for major system shifts, however, Meta has snuck in one more update ahead of the holiday break, along with the announcement that it’s making some huge changes to its ad objective listings in Ads Manager, and that’s to simplify and streamline the campaign set-up …
The rumors are true! Today, at Facebook’s Connect 2021 event, Facebook has announced that it’s re-named the company to better reflect its emerging focus. Obviously, Facebook’s overarching company name will be “Meta” What You Need To Know About “Meta”: Additionally, Facebook, the app, will remain, as will all of its other brand names and identities. …
Facebook adds a new element to its AR tools with new group effects on Messenger video calls, which will provide another engagement opportunity within your chats. As you see in the following example, group effects will see any AR overlay applied to all users in the chat, which could facilitate all-new interaction potential. In light …
Facebook has now announced a second season of the “Social Skills” business insights video series. The videos were aired earlier this year. Facebook’s Social Skills series will feature interviews with a wide range of social media managers behind major brands. View this post on Instagram A post shared by Facebook for Business (@facebookforbusiness) …
Holiday campaigns are highly important because people tend to spend more money on shopping and gifts, also campaigns can raise brand awareness besides attracting people to your business. In this Christmas marketing guide, you will learn how people’s need to feel connected, entertained, and inspired is affecting the way they shop and buy. Without further …
Facebook might be close to giving Instagram Reels exposure a significant boost, and this is by integrating a new Reels clips display directly into the Facebook app, as it looks forward to combating the continuing rise of TikTok. As you can see in the next example, posted by app researcher Alessandro Paluzzi, Facebook is now …
This could be really helpful for those looking to re-purpose their video assets, and/or run experiments without having to invest in significant re-shoots or editing. Taking more about this, back in March, As stated by Facebook that it has started testing a new ‘Smart Cropping’ option for video editing within Creator Studio, the “Smart Crop” …