It looks like new Facebook tools are coming for video creators. The announcement was made at this year’s International Broadcasting Convention (IBC). Facebook is providing Publishers with more video tools to use with Watch Party and Creator Studio. In addition to some enhancements to live video broadcasting. Facebook Live Publishers now can make use of …
Facebook announced new ways for public figures to make money off the social network, like direct merchandise sales. The update is aimed at musicians and bands, actors, athletes and authors. Facebook has also started testing a feature that will let multiple public figure accounts contribute to the same Facebook Story during an event, plus a …
Facebook is implementing new changes to its facial recognition policy. These changes are meant to tackle complaints about its facial recognition practices for photo tagging. Moreover, it’s a change that comes in the wake of a historic $5 billion fine from the Federal Trade Commission due to the Cambridge Analytica scandal. Now, and only if …
The Egyptian digital marketing landscape is a vast, complex and highly competitive place. While it’s by no means the only player in the digital space in the Arab region, many still look to Egypt as an indicator of what’s coming next in the digital marketing industry in the whole MENA region. Below we’ve outlined a …
Facebook has always developed methods to determine who people might want to hear from on their News Feeds, based on signals like how often they interact with a given friend, how many mutual friends they have and whether they mark someone as a close friend. Now, Facebook has begun surveying people to ask them to …
Small and medium-sized enterprises are now considered as one of the keys to the progress and improvement of any society. Gradually, more and more SMEs are becoming aware of the importance of social networks in the day, but still, have doubts as to whether they provide benefits or not. Social networks can be an essential …
Arab nationals have a high dependence on social media platforms especially Facebook, as 63% of them are using it in 2017. But Lebanese are the most Arab nationals in using Facebook with a rate of 77%, followed by Jordanians and Emiratis at the same level with a rate of 70%. Facebook usage is high everywhere except …
eCommerce is rapidly expanding in developing countries. As more goods and services are traded online, it becomes increasingly important for enterprises to have an online presence. eCommerce is facilitated by improved connectivity and the growing proliferation of mobile devices, social media, and new innovations. At the same time, many developing countries need to overcome various …