Tag: Facebook Advertising

Facebook advertising is a must have for any business or brand trying to engage with new (or existing) customers. Although there are several new social channels that have recently opened up their advertising capabilities in the past couple of years, Facebook still undisputed king among its social peers. There are some challenges marketers face daily …

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We are just a month away from 2018 year-end, a great number of insights are being released around to help marketers plan for 2019. Almost all the giant social media platform have published reports about their users and which topics and events matter them the most during 2018. This data and insights are very valuable information for all …

When thinking about starting a business, think about something you like to do, not just today however for more years to come. Setting up a business could be exciting, but scary simultaneously. Putting up a business is similar to a fog; you will not be able to see what’s ahead of you until it’s before …

This week, Facebook announced on its official blog the expansion of the Facebook Ad Breaks in 21 new countries around the world with support for English and five new languages, including French, German, Portuguese, Spanish and Thai. Day by day, the Facebook company -including Instagram, Messenger, and WhatsApp- proves that ads are considered to be the number one objective of its social media platforms, especially after Mr. Systrom, …

Social media today has become the most effective digital advertising channel for getting more impressions, clicks, and conversions. Facebook stands out as 7x cheaper than other social media channels. This guide features the exact steps to build up your own paid ads campaigns. How to choose your Facebook Ad Type Boost your posts. Promote your …

Facebook ad targeting allows marketers to carefully select the audience. It’s a powerful way for Facebook advertisers to hyper-target very specific groups, but Ad targeting can also be overwhelming because there are so many options to choose from. This infographic brings clarity to the ad targeting choices by breaking them down into 5 categories: 1. …

The total Facebook advertising revenue reached 8.629$ in Q4 2016, compared to 5.637$ in Q4 2015. The highest advertising revenues, and also mobile advertising revenues accrued in the US and Canada, as it reached 4.435$ million and 5.556$ million respectively. Europe comes at the second rank with a total 2.025$ million, and then Asia-Pacific with …