Tag: Engagement

Marketers believe that email has never been so important, but the nature of email is changing and it becomes an essential tool with rising of content importance every year. A survey of 46 questions in total was conducted in the UK and the results come to show that: 63% of marketers surveyed assume that email …

What is interactive content? Interactive content is anything that requires the participants’ active engagement—more than simply reading or watching the content. In return for that engagement, participants receive real-time, hyper-relevant results they really care about. Interactive content is a powerful tool for generation marketers. It was one of the major priorities for marketers. Recognizes trends …

Search Engine Journal’s released its second annual survey on the global state of digital marketing to help marketers know how to work, what to spend and how to measure success via analyzing answers from more than 230 digital marketers. The report gives a closer look at how the digital marketing industry is changing and an overview of …

Social media is a far more complex field than it first seems and building a network that provides real value takes both savvy and hard work. So, even what your skill level is, there’s plenty information in this guide to help you improve your social presence, and there are also some strategies and tactics for …

Twitter’s audience continued to grow and this growth has been driven by a combination of organic growth (reflecting some seasonal strength), product improvements (including better relevance in the timeline and notifications) and marketing. Recognize some of the first quarter 2017 of Twitter financial results: Twitter daily active usage increased by a rate of 14% year-over-year. …

Based on a global survey of more than 14,000 digital marketers and e-commerce professionals across EMEA, North American and Asia Pacific markets, these digital trends highlights some key challenges for businesses making the change, key insights from the research include: 46% of marketers surveyed said that digital permeates most of their marketing activities, up from …

The 17th edition of Twitter Trends UK analyzed reach, engagement, customer service, and content on Twitter in 10 integral industries in February 2017 and results come to show that: Finance Industry: Bank of England, Barclays UK, and Lloyds Bank have the biggest Twitter accounts. Media industry: BBC Breaking News is the biggest Twitter account in …

Instagram is a natural fit for fashion brands – they receive a lot of engagement from providing their communities with an easily accessible digital window into the brands’ products and images. The foundation of success on Instagram lies in good content planning. If you already have a stable content-creation strategy for other channels, you can …