Tag: Engagement Metrics

Engaging email is strategic email Strategic email is engaging email and traditional email campaigns often fall short of being strategic. To add real value, email marketers must utilize more effective metrics. The right metrics not only refine what and when you send emails but also allow you to evaluate the effectiveness of your marketing strategies. …

In 2023, Facebook remains one of the most powerful platforms for businesses to promote their products and services. As you create and run Facebook campaigns, tracking key performance indicators (KPIs) is essential to measure your success and make data-driven decisions. In this post, the UAWC marketing agency will explore ten Facebook KPIs that you should …

Since the launch of the significant photos and video-sharing application Instagram in 2010, it has become essential in our daily lives, and of course, it plays a vital and important role in marketing as well. What matters the most on Instagram is engagement, what every marketer looks for is to attract the target audience and …

Influencer marketing is a booming industry that has continued to grow rapidly, it’s forecasted to reach $10bn total value in 2022. Influencer marketing can be defined as the practice of marketing products or services through people who have the ability to influence consumers. It involves identifying and building relationships with influential individuals who can sway …

Before beginning any type of content marketing programs, it’s crucial to have a deep understanding of the individuals with whom you want to engage. What are their interests and needs? What do they want when it comes to your industry?. Content marketing works, but engagement can be challenging in the crowded digital space. This means …