Tag: Engagement

Introduction: Scaling Your Business with Personalization Tools As your business expands, adopting sophisticated marketing strategies becomes crucial to keeping your audience engaged and driving revenue. Relying on outdated tactics like sending a one-size-fits-all email to your entire list limits meaningful engagement and creates what’s called a “clustomer” problem. A “clustomer” is an undifferentiated group of …

Engaging email is strategic email Strategic email is engaging email and traditional email campaigns often fall short of being strategic. To add real value, email marketers must utilize more effective metrics. The right metrics not only refine what and when you send emails but also allow you to evaluate the effectiveness of your marketing strategies. …

Is your business ready to compete for the most important deals? Take a moment before responding, and reflect on two key points: how the process of selecting a strategic partner has evolved, and the increasing expectations of buyers. To consistently secure strategic transformation deals, it’s crucial to grasp how purchasing decisions are made: We surveyed …

Introduction Reddit is home to over 100,000 communities where users can engage in discussions, share content, and connect around their interests. Ranked among the world’s most popular sites, it boasts hundreds of millions of monthly active users. Redditors use the platform for various purposes, including seeking advice, sharing opinions, and making recommendations on specific topics, …

TikTok stands as a genuine phenomenon, surpassing YouTube in user engagement and boasting 755 million monthly users globally, making it the third-largest social network. Despite its rapid rise and popularity, brands remain hesitant to invest substantially due to its relative newness and less mature targeting and attribution capabilities compared to Facebook or YouTube. However, delaying …

Since the launch of the significant photos and video-sharing application Instagram in 2010, it has become essential in our daily lives, and of course, it plays a vital and important role in marketing as well. What matters the most on Instagram is engagement, what every marketer looks for is to attract the target audience and …

One of the most important things any marketer needs to take into consideration is knowing when to post on social media platforms, as it will keep you one step ahead of your competitors. Finding out the best time to post on Instagram is essential, whether you want to find out the peak times to get …

It is a vital key to know how to communicate with your target audience. As a marketer, it is significant to know how to reach your target audience and to engage with them to achieve your marketing goals. With more than 2 billion users of social media worldwide, social media can provide your company with …