Tag: Email Marketing Tools

Introduction Email has consistently proven to be one of the most reliable and high-ROI marketing channels. But in tough economic times, like a recession, does it maintain its stronghold? Will businesses and marketing leaders continue to harness its reach and effectiveness, or will budget cuts force a reevaluation? To find a well-rounded answer, we sought …

Imagine how much easier life would be if you knew what your customers and potential customers liked (and didn’t like) about your product. Even better, what changes in your product or service would make it the perfect solution for their challenges? Unless you have special telepathic powers, there’s an easier way to gather all this …

Eighty percent of an expert in business use email marketing as one of the ways for their marketing strategy.  Marketing is a process that involves a different strategy for you to be successful. The good thing is it evolves fast as you change your clothes every season. To sell your product, you need to communicate …

Mailchimp was once considered the leader in email marketing services, but a number of challenges now offer better value and more robust functionality. While there’s nothing wrong with continuing to use Mailchimp, you should at least be aware of what else is out there. This article will cover some of the most powerful and flexible …

Email marketing is the practice of reaching prospects and customers via mass emailing. Common email-based marketing messages include email newsletters, promotional campaigns and event announcements. Email marketing is a fantastic way to build relationships and trust with your audience. But if the goal of your emails is to make money, it can also help with that. Email …