PPRO has launched its latest addition to the 2018/2019 regional payments and e-commerce reports which focuses on Eastern Europe and the Commonwealth of Independent States (CIS). The report includes the newest facts and figures for 8 high relevance countries in the regions (Bulgaria, Estonia, Kazakhstan, Latvia, Lithuania, Romania, Russia & Ukraine). Download the full report …
Despite the rise in online shopping, e-commerce still makes up a relatively small percentage of total retail spending. So, retailers need to evolve to continue to draw customers into their stores and to compete with the online retailers opening their own physical outlets. In a try to identify the consumers’ purchasing behavior, purchase drivers, and …