Tag: Digital Transformation

Every time an innovation is introduced, there’s as much uncertainty as there’s confidence in its potential. When cloud computing was born in the 1960s, some people immediately realized how it could be a game changer in various industries. Over the decades, however, others have grown concerned about how well it could protect their data from …

Introduction As publishers increasingly shift towards digital transformation, enhance transparency for authors, and adopt new content delivery, licensing, and compensation models, the importance of supporting technology becomes even more significant. This guide outlines a project checklist for implementing or modernizing a rights and royalty management system, aimed at positioning your company for growth and optimizing …

Introduction Over the past decade, digital transformation has driven a shift towards online channels, a trend accelerated by changes in consumer behavior and work patterns following the COVID-19 pandemic. According to a July 2022 research report from Accenture, rapidly evolving consumer behaviors are compelling businesses to meet heightened expectations. Every digital experience across touchpoints needs …

Executive Summary Organizations and publishers today recognize that no two customers are the same whether operating in the B2B or B2C space, customer preferences, responses, and engagement levels can vary greatly. To cater to diverse customer needs, businesses must understand the complete customer journey and deliver impactful content tailored to different audiences. Achieving this requires …

Introduction Today’s technical buyers navigate a constantly evolving landscape, where new technologies and methodologies frequently disrupt the status quo. The pressure to stay ahead is intensified by the need for rapid evolution and digital transformation. How do technical teams contribute to creating these digital-first environments and strategies that keep their organizations competitive? Technical teams align …

Executive Summary Your CMS is essential to connecting with readers, employees, and partners. However, it also represents a prime target for cybercriminals, posing a significant vulnerability to your business. This eBook provides detailed CMS cybersecurity best practices to help secure your organization. We explore the rise in cybercriminal activity, its impact on content management systems, …

Digital transformation is no longer optional—it’s essential and urgent. The pandemic accelerated this need, prompting organizations to rapidly adapt to shifting consumer demands. 97% of executives report that the pandemic hastened their digital transformation efforts, and 79% have increased budgets for this purpose. Despite this awareness, many organizations struggle to take even small steps forward …

Introduction Digital transformation means different things to different organizations, teams, and individuals. This variation exists because the impact and effort required by each group are unique. Despite this, a common perception is that digital transformation is a massive, daunting task. This misconception often prevents organizations from taking the first step in their digital transformation journey; …