Tag: Digital Buyers

There are multiple devices used today for accessing digital payment channels. 48% of digital payment users in India depend mainly on mobile phones in order to make their digital payment transactions. Only 14% of respondents said they use laptops/desktops for the same purpose.

In the UK, 30% of all cross-device transactions completed on a desktop started on a smartphone, while 24% of those completed on a smartphone started on a desktop. So, it’s not surprising that desktop/laptop is the first device used to browse in order to purchase online with a rate of 41%, followed by 39% for …

More than 8 in 10 consumers (82%) indicated that their favorite retail brands which make it easy for them to find products that fit them while shopping in-store or online. Nearly 3 in 4 consumers (73%) said their favorite retailers who make their shopping tour seamless everywhere they interact with them. While 42% of consumers …

US smartphone users prefer online shopping than physical stores (in-store) because they dislike waiting in line (50%), dislike moving to the stores (34%), and online shopping allows them to check a lot of choices than in a store.

There is a continuing shift to online of basics purchases like underwear and casual wear. There is also great progress in omnichannel nature of apparel retailing. In the UK, 55% of Gen Z spend their own money on clothes and nearly one-quarter of UK sales in apparel and accessories now being made online. Find out …

Searching for online coupons (43%) and comparing prices via mobiles (41%) are the most shoppers’ activities in the United States in 2016. 39% of respondents cited that they’ve made a purchase due to a discount and another 39% have used a retailer’s app during the past 6 months before the survey.

Faster shipping is one of the main reasons makes Amazon shoppers become prime members. That’s why 60% of Amazon prime members reported that slower shipping affects badly on purchasing decisions and deters them from making a purchase. 41% of non-prime members also indicated that shipping speed is an important factor in their purchasing decisions. On …

When US smartphone users were asked about their shopping categories which have made done via phones 30 days before the survey, a rate of 70% went to apparel to be the most common category in 2016. Electronics ranked the next with a rate of 51%, followed by skincare & cosmetics (30%), and then groceries (28%).