In 2017, holiday shopping season accounts for more than $1 trillion and more than one-quarter of annual US retail sales. Expectations of online spending also exceed those of in-store spending for the first time (51% vs. 42% of shopping budget), after reaching parity in 2016. In terms of the devices used during the holiday shopping journey in …
96% of Americans with internet access have made an online purchase at some points in their life and 80% have done so in the month previous the survey. Price (87%), shipping cost & speed (80%), discount offers (71%) and the diversity of shopping in stock (71%) are the most influenced factors make American shoppers purchase …
Non-Millennials may be more cautious regarding their technology adoption, but their online shopping interest is overall increasing, Amazon is an evidence on that, 90% of US Non-Millennials have purchased from Amazon vs. 80% of Millennials, with 31% made their product search on the same retail website. Regarding the Non-Millennials mobile usage, 52% of their online purchases …
Social media is rapidly increasing as an effective factor in the purchasing decision especially on Millennials as 49% of US Millennials indicated. As Millennials do more researching & purchasing via smartphones – making it a way of their life – 83% of them have searched for products on a mobile device prior to store visit and about 82% have …
63% of US shoppers said that they’ll write product reviews. Among those, 73% said that they were more likely to do so when they were satisfied. It means that highly satisfied customers are more likely to write reviews rather than when the experience was negative. But when consumers write negative reviews, more than half (57%) …
In 2017, holiday shopping season estimates with more than $1 trillion and more than one-quarter of annual US retail sales. It’s important to mention that, online shopping is winning by outperforming in-store venues thanks to the ease of searching for products/services, the high quality/trusted and the variety of products/styles available in retail stores. In terms …
Almost half of the shoppers in South Africa have shopped online. Convenience and price remain the primary benefits and motivations of shopping online. That’s why 55% of online shopper respondents use price comparison sites to compare prices before buying but in contrast, there is 36% who don’t use such sites.
Younger shoppers – who aged 18-24 years in the UAE, Egypt and KSA are much more likely to shop online monthly than elder ones (55+) with a rate of 36% vs. 13%. There are some factors that motivate shoppers in the countries surveyed to shop online. Lower pricing, product selection and online buying convenience are …