Tag: Digital Buyers

Many online business and marketplaces offer a wide range of services that motivates consumers to make online purchases such as cash on delivery to take the consumer a step further to deliver their quality service at their doorsteps. Online purchase empowers the customer to easily make price comparisons and browse through an endless product category …

The growth of online social networks around the world has created a new place of interaction and communication among people. Individuals can share their knowledge, opinions, and experiences with one other due to the online social networks provided features and may have an impact on people’s behavior in terms of communication and purchasing. Take a …

Finnish consumers still prefer to pay by online banking when they shop online. Nevertheless, other payment methods are also popular among consumers. First, online banking is convenient. It allows you to perform transactions, pay bills and check balances day. The bank virtually never closes because it is as accessible as your PC or laptop computer. …

Today‘s connected and device wielding consumers continue to value the ease and convenience of online shopping, digital buyers are planning to make online purchases via desktops/laptops, but mobile users will likely be driving digital growth overall, while desktop/laptop is the most preferred device for holiday shopping, mobile has seen the largest increase over the last …

Online shopping motivations can be categorized as hedonic and utilitarian motivations, shopping motivation factors are important to understand consumer behavior which plays a huge role in making purchasing decisions. Electronic commerce growth is increasing at a rapid rate and is replacing traditional commerce. The benefits of shopping online cannot be underestimated. The e-commerce offers internet users …

Better availability of product information is the top factor that increases online shopping in the MENA region. Convenience is why individuals feel that online shopping is a major benefit in their lives because it saves them time throughout the day. Instead of having to go out and take extra time shopping for a product individuals are …

Social media buying is the process of procuring advertising from social media platforms. As social media continue to break geological boundaries and connect people together, it has also revolutionized the way people interact and socialize with each other. Businesses and entrepreneurs alike have taken advantage of these online channels to grow and expand businesses. Most digital marketers know …

Managing and protecting online privacy has become an essential part of everyday life, people spend a growing amount of their time online, leaving more and more of their personal information online. Information sharing is classified by the type of information to be shared online. As companies collect, use, and share personal information that is available online, …