How cryptocurrency holders are discovering brands in a business-to-business context, Cryptocurrency holders are more trend fixated than other investors, which influences how they come across new brands. In absolute terms, search engines, followed by recommendations from colleagues and contacts are the most important sources. This is typical, although cryptocurrency holders’ use of search engines is …
A cryptocurrency is a digital asset designed to act as a medium of exchange that uses strong cryptography to secure financial transactions, managing the generating of additional units and verify the transfer of assets. Cryptocurrency holders are well-educated professionals in technical, information technology and financial industries the most. Cryptocurrency holders have traditionally been associated with …