For too many people writing has been important and many others have that writing talent, however, many people don’t pay attention to the act that they need to step up their writing skills but they need to work more to improve their writing skills. In other words, if you are talented but you don’t work …
TikTok is one of the most popular platforms, therefore marketers should pay attention to TikTok marketing. Recently, there has been an increased usage of social media platforms amid the COVID-19 due to the lockdowns and shutdowns. In light of that, we have seen many people use TikTok; as a way to entertain themselves and to …
Content marketing is about publishing content in a variety of forms, in the channels where your audience spends time so you can address their interests and concerns. Do this right and you’ll attract, engage and convert more prospective buyers on the path to purchase. Today, companies/brands of all sizes are creating and marketing content for …
Content marketing is the process of creating valuable and relevant content, to attract, acquire, and engage audiences. It is the creation and sharing of content in order to engage current and potential customers, by building trust with them. Content marketing nowadays establishes a communication channel with customers and prospects without selling. Instead of directly pitching …
Do you know that half the people who did a local search on their phone went to a physical store within one day? The same happened with 34% of people who do so using a computer or tablet. You’ve probably heard a lot about local SEO and how it’s one of the most important facets …
Reaching targeted audiences starts with identifying clear goals. Without objectives marketers not be able to measure their success, and will not be able to refine their manufacturing marketing strategy as it evolves. Content marketing is one of the best tactics used by marketers in-order of targeting and grabbing their targeted audience attention. Each content type …
A new survey conducted by Greentarget and Zeughauser Group to discover the information consumption attitudes, behaviors and tendencies of in-house counsel in the United States. The results showed that the C-suite rely heavily on traditional media and email notifications in their daily content habits, and are most attracted to content that delivers insights and information …
Using content marketing in manufacturing organizations in North America is booming year over year, with 86% of this kind of organizations already use content marketing. 46% of them still in the young/first steps of content marketing maturity, while 30% are in the adolescent phase, and 22% are in the mature/sophisticated phase. Read more and gain …