Tag: Content Plan

The importance of sharing high-quality content on your brand’s social channels cannot be overstated in today’s digital landscape. Creating a robust portfolio of valuable and targeted content is no longer optional but essential for companies aiming to distinguish themselves. Great content helps you effectively reach your target audiences, achieve high engagement, and build your brand. …

What is content marketing funnel? it is a system that helps a brand to attract potential clients besides guiding them through their journey from the first interaction to conversion to a paying customer. There are 3 main stages of the funnel which are defined by marketing experts: TOFU (top of the funnel) attracts attention, MOFU …

DMAT is a  digital marketing agency in Toronto, provides superior digital marketing services to clients in and around the GTA area. They pride themselves to be one of the best organizations with expertise in SEO, SEM, and Social media marketing for your business. They follow a proven six steps digital marketing process that will help …

A content management system (CMS) manages the creation and modification of digital content. These systems typically support multiple users in a collaborative environment, allowing to perform document management with different styles of governance and workflows. Usually, the content is a website (or part of it) and the term commonly refers to web content management systems. …

Social media users are spending more and more time on social media platforms and more and more people join social media every day. Therefore, these platforms are becoming essential communication methods that businesses should be taking advantage of it. Therefore, the importance of content is increasingly acknowledged, this is because of its benefits which are …

Content plays an important role in post-purchase/current customer nurturing, a pillar of savvy brands’ marketing programs and a catalyst for improving the customer’s lifetime value to the business. Additionally, B2B marketers believe that content quality and content relevancy are the characteristics that drive audience engagement and differentiate their brands in crowded marketplaces. As a result, …

Marketing is changing fast – Are you keeping up? Do you remember when was the last time you came up with a content idea that really captured your audience’s interest? During the last few years, the content marketing landscape has changed, catching many business owners off guard. Until recently, content generation was about little more …

Editorial planning calendars are used to define and control the process of creating content, from idea through writing and publication. An editorial calendar is a calendar that marketers use it to organize and categorize the content they plan to publish. This indicator shows the most time-consuming tasks for content strategists, ”Creating a content plan” is ranked as the first time-consuming task for …