Guides
The Sophisticated Marketer’s Guide to LinkedIn, 2017 | LinkedIn
Research released by the Content Marketing Institute (CMI) at the start of 2017 shows that many content marketers find success on LinkedIn than on any other social platforms. There are more than 467 million professionals on LinkedIn; that’s over half of the 600 million professionals on the planet. These are the decision makers, influencers and leaders of today and tomorrow -the …
Researches
B2C Content Marketing: 2017 Benchmarks, Budgets & Trends in North America | CMI & Marketing Profs
The majority of North American B2C marketers (86%) are already using content marketing and also 63% of B2C marketers report their organizations are much more or somewhat more successful with content marketing than they were one year ago. So this Index consists of indicators identify how marketers are operating in the maturing content marketing industry: …
Researches
B2B 2017 | Content Marketing Institute-Marketing Profs
The 7th Annual report, B2B Content Marketing Benchmarks, Budgets, and Trends-North America -To reflect the Maturing content marketing industry. The report produced by Content Marketing Institute-MarketingProfs, paints a brighter picture than the last few years, indicating that content, marketing is alive and well!. Content marketers are on track with 62% reporting that their organizations are …