Tag: Content Management

Why This Market Guide: Key Findings In today’s marketing and brand management landscape, business leaders across industries are tasked with managing a rapidly expanding number of digital media assets. This responsibility has become increasingly complex as these assets need to be crafted and managed with a consistent, distinctive brand voice across a wide variety of …

Introduction This e-book draws inspiration from the timeless classic A Technique For Producing Ideas by James Webb Young. Originally delivered as a lecture in the late 1930s, the book outlines a straightforward five-step process for generating ideas. While some may find the method too simple, industry veterans like Tom Christmann, Catch+Release ECD, and a 30-year …

Introduction There are numerous marketing blogs and articles online discussing the flexibility a content management system (CMS) with an API-only approach can offer an organization. However, the abundance of these discussions, especially when marketing teams delve into technical aspects like an API’s role in CMS architecture, can lead to confusion for decision-makers. Different sources may …

Introduction Over the past decade, digital transformation has driven a shift towards online channels, a trend accelerated by changes in consumer behavior and work patterns following the COVID-19 pandemic. According to a July 2022 research report from Accenture, rapidly evolving consumer behaviors are compelling businesses to meet heightened expectations. Every digital experience across touchpoints needs …

How Content Management Has Changed In recent years, as digital transformation accelerated, content management has evolved significantly. At the beginning of 2020, Gartner retired its Magic Quadrant for Web Content Management (WCM), stating the market had matured and products had become homogenized. This shift did not indicate the end of content management; instead, it signaled …

Digital transformation is no longer optional—it’s essential and urgent. The pandemic accelerated this need, prompting organizations to rapidly adapt to shifting consumer demands. 97% of executives report that the pandemic hastened their digital transformation efforts, and 79% have increased budgets for this purpose. Despite this awareness, many organizations struggle to take even small steps forward …

There are several risks waiting for users in the cyber world. Phishing attacks via e-mails, links containing malware, and data theft are the prior threats to organizations. Although businesses take action to avoid this kind of harmful attack or breach, they need to imply more extended and effective methods to provide optimum protection. Here, content …

Pixelmoon8 is a creative branding and digital agency based in Dubai, the UAE. Pixelmoon8 comprises a team of creative directors, brand strategists, and maverick designers. It’s a world of words, pictures, and experiences. With Pixelmoon8, you will understand local and global brands better, as they share brand trivia, and break down brand campaigns. “Only an …