The rapid transformation of digital marketing has ushered in a new era in the form of AI video editing tools that reinvent the limits of content creation. This technology’s perfect blend of artificial intelligence and video production will be a digital marketer’s best weapon. AI-powered video editing not only supports the creation of exciting, high-quality …
Pixelmoon8 is a creative branding and digital agency based in Dubai, the UAE. Pixelmoon8 comprises a team of creative directors, brand strategists, and maverick designers. It’s a world of words, pictures, and experiences. With Pixelmoon8, you will understand local and global brands better, as they share brand trivia, and break down brand campaigns. “Only an …
The content strategy is the analysis, creation, publication, and maintenance of useful, appropriate, and current content, developed to meet one or more established goals. While the word “content” is often used today to refer to information developed specifically for a website, it really can apply to any text and supporting graphics created for distribution across …
One of the most common ways to convert leads is by “gating content” which means that the prospect will need to fill in their data to get access to the content, it is defined as content that cannot be accessed, either by a human or a web index crawler, unless the user provides some information …
Social media users are spending more and more time on social media platforms and more and more people join social media every day. Therefore, these platforms are becoming essential communication methods that businesses should be taking advantage of it. Therefore, the importance of content is increasingly acknowledged, this is because of its benefits which are …
Content plays an important role in post-purchase/current customer nurturing, a pillar of savvy brands’ marketing programs and a catalyst for improving the customer’s lifetime value to the business. Additionally, B2B marketers believe that content quality and content relevancy are the characteristics that drive audience engagement and differentiate their brands in crowded marketplaces. As a result, …
Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant and consistent content to attract and retain a clearly defined audience and ultimately, to drive profitable customer action. 92% of North American technology marketers indicated that they ensure always that the content is fact-based and credible, while 74% mentioned that they consider how the contact impacts the overall …