Introduction This e-book draws inspiration from the timeless classic A Technique For Producing Ideas by James Webb Young. Originally delivered as a lecture in the late 1930s, the book outlines a straightforward five-step process for generating ideas. While some may find the method too simple, industry veterans like Tom Christmann, Catch+Release ECD, and a 30-year …
Brand development in social networks is a vital part of creating the image of the company and the product it represents and building a brand voice is a crucial step to jumpstart it in the digital marketing world. First of all, social media involves direct communication with customers who are interested in buying the company’s …
Pixelmoon8 is a creative branding and digital agency based in Dubai, the UAE. Pixelmoon8 comprises a team of creative directors, brand strategists, and maverick designers. It’s a world of words, pictures, and experiences. With Pixelmoon8, you will understand local and global brands better, as they share brand trivia, and break down brand campaigns. “Only an …
In the beginning, it should be mentioned that promoting any new addition of your brand services, features, or products to as many people as possible through depending on one of the different social media platforms, such as Facebook, Twitter, YouTube, Instagram, Snapchat, or Pinterest; is not an easy mission, especially if you want …
Although content marketing used to just be a way to set marketers apart from their competitors, it has now become a necessity for any modern brand. It’s the heart of the most successful digital marketing campaigns. Now we can say that “Content Is the Marketing King”. A recent study launched by Content Marketing Institute revealed …
Using data and analytics become a critical priority for B2B sales and marketing executives to guide business decisions as 67% of B2B firms listed increasing their use of data and analytics as a critical priority over the next 12 months. But in fact, all surveyed firms face significant challenges in converting their data into actionable …