Researches
Email Marketing & Beyond: Global Industry Benchmarks 2017 | GetResponse
Marketers ranked email & social media as the top 2 digital channels for delivering an excellent return on investment (ROI) & 50% of marketers said that they will increase the email marketing budget in 2017. Check the below highlights to discover how different industries use email marketing, and each industry’s benchmarks and how marketers can …
Researches
Digital Marketing Report Q4 2016 | Merkle
Advertiser investment in digital marketing still keeps growing year-over-year, including for the major channels of display: Paid search, social media, display, & organic search shows high rates of performance. Read the below indicators to gain the performance insights of major industry players like Google, Facebook, Microsoft, and Yahoo: Google ad spend, and Google click traffic has …