Tag: B2B Marketing

Interics Indigital is a b2b digital marketing solutions agency in Pune, India. Exclusively focused on business-to-business content strategy, social media strategy, digital advertising, website design, and more for business sales strategy to achieve business goals. They develop optimal interactive environments to connect your brand with your audience and engage them with intelligent online campaigns – …

This year, B2B marketers face unprecedented challenges and opportunities. B2B Marketers have always embraced an approach that rewards digital fluency. Without further ado, let’s get started with the B2B trend report, data, and insights you need to know in order to take advantage of the opportunities in both the long-term and in the short-term. Goals, …

Technological advancements have transformed the digital landscape in 2020. Launching a business in the digital age involves complete knowledge about the changing trends in the industry. The B2B sector is quite different from its counterpart, the B2C industry. When talking about launching a new venture or expanding a business, we focus on the potential audience …

Many B2B businesses have jumped on the eCommerce bandwagon in recent years as they watched competitors increase market share by giving today’s B2B buyers what they want: a convenient way to shop and buy online, while some B2B buyers still prefer face-to-face interactions with salespeople, most of today’s B2B customers want to buy online. This …

The higher the quality of the leads generated, the more likely they are to become customers, when it comes to implementing a lead generation quality strategy, marketers must consider what their most impactful tactics are versus their most critical challenges to success. When it comes to bettering the quality of leads there are many factors …

Email has become so much more than just another way to advertise your brand. It’s a way to make real connections with those who are truly interested in your business too. Email marketing provides a reliable form of communication between brands and customers. Email marketing campaigns are essential elements of any marketing strategy. They communicate …

Branding has a great power that establishes a competitive advantage. Brands cultures are sticky, once they have accepted them as conventional wisdom, people are usually reluctant to abandon the conventions of the brand culture. Unless they have product experiences or encounter brand stories that profoundly contradict conventions, people are usually happy to maintain the taken-for-granted …

Effective B2B content marketing isn’t a matter of writing a 200-word blog post a few times a week or posting the intermittent public relations piece of content. If that’s all content marketing is for a B2B organization, they’d be better off investing that time into some other marketing channel. Effective B2B content marketing operates off …