Tag: Artificial intelligence (AI)

Introduction The more things change, the more consumers engage Consumers’ appetite for content remains insatiable, even as the social media landscape grows increasingly complex. By the end of 2023, 38% of social media users are expected to increase their platform usage in 2024— and all indications show that this prediction is right on target. Compared …

Key insights Generative AI’s economic impact could be transformative Generative AI is poised to revolutionize productivity, potentially adding between $2.6 trillion to $4.4 trillion annually to the global economy, according to recent research. To put this into perspective, the United Kingdom’s entire GDP in 2021 was $3.1 trillion. Integrating generative AI into existing software could …

Introduction: The Promise and Challenge of Generative AI Generative AI (gen AI) offers both significant opportunities and challenges for leaders aiming to guide their organizations into the future. McKinsey research estimates that Generative AI could contribute between $2.6 trillion and $4.4 trillion annually to the global economy while amplifying the overall impact of artificial intelligence …

Summary How can AI benefit your business? Artificial intelligence (AI) has been integrated into our daily routines for years, from helping us avoid traffic to recommending movies we might like. Its data processing and problem-solving capabilities offer numerous advantages for businesses, including reduced costs, increased efficiency, and enhanced products. However, many Canadian companies still lag …

Executive Overview In an age defined by rapid technological progress, the publishing industry is navigating a pivotal moment of innovation. Traditional approaches to content creation, distribution, and marketing are being fundamentally reshaped by the integration of Artificial Intelligence (AI). Digiday+ Research reports that half of publishers are already leveraging generative AI, with more expected to …

How to Use This Guide As you move toward adopting generative AI, it’s crucial to secure support for your investment, clearly define how you plan to implement gen AI, and grasp the risks and considerations—both generally and for specific solutions. This guide provides essential insights to help you: Develop a clear strategy for using generative …

How to Use This Guide As you embark on your journey to adopt generative AI, it’s crucial to secure support for your investment, clearly define how you plan to leverage the technology and understand the associated risks and considerations for AI in general, as well as specific solutions. This guide provides essential insights to help …

Introduction Artificial intelligence (AI) has the power to revolutionize nearly every aspect of your business. This is no longer a futuristic concept—AI integration is now a necessity for organizations. While this may seem overwhelming to some, forward-thinking companies are already using AI to redefine how work gets done. Generative AI (gen AI) stands out by …