Tag: Artificial Intelligence Adoption

Artificial intelligence digital marketing strategies can transform the way that brands are engaging with their audience. It can support in driving relevant traffic, acquire new customers, increasing sales, and retaining existing customers. Artificial intelligence is an incredible technology that can work wonders for brands, by using artificial intelligence digital marketing strategies will help brands in …

It’s not that difficult to argue that marketing in the future will make increasing use of artificial intelligence. Even today, the components of an AI-based approach are largely in place. Contemporary marketing is increasingly quantitative, targeted, and tied to business outcomes. Ads and promotions are increasingly customized to individual consumers in real time. Companies employ …

Artificial Intelligence (AI) is getting a lot of attention in marketing circles and for good reason, it promises to transform marketing, a significant percentage of B2B marketers are in the early stages of learning about artificial intelligence in marketing technology and aren’t confident in their current knowledge. Some of these marketers are unsure of what …

Artificial intelligence technology is evolving faster than expected and is already surpassing human decision making in certain instances and in many ways. Artificial intelligence enables a wide range of uses, broadly split into personalizing, automating, predicting, prescribing and generating insight. Prediction leads the artificial intelligence uses for companies the way that most of the companies …

Artificial intelligence is fueling digital transformation across the Middle East & Africa today. It has the power to amplify human ingenuity and extend our capabilities, empowering us to achieve more. Artificial Intelligence is already improving our lives today and promises to change. Artificial intelligence is already changing society and empowering people in new many ways …

Artificial intelligence (AI) holds a great deal of promise for helping various business sectors to deal with more sophisticated and dangerous threats but this technology is facing several key obstacles and barriers before it is widely adopted. Despite these obstacles and barriers, it is certain that artificial intelligence will play a major role in our …

Staying relevant and cutting edge in the business world is a struggle for businesses in any industry. Technology, including intelligent automation, is continuously evolving. Businesses must change with it in order to be competitive and successful in the macroeconomic world. The use of intelligent automation can support and help in the growth process of businesses …

Executives are implementing automation for efficiency, freeing workers from repetitive tasks, streamlining the back office and looking for cost savings. Now, they are exploring intelligent automation to establish thinking processes. Processes that communicate real-time insights to employees, customers, and partners across an expanding ecosystem. The ability to add intelligence to automation opens a new universe …