Tag: Artificial intelligence (AI)

Theodore Twombly is a man grappling with loneliness. Facing an imminent divorce, he decides to purchase an AI-powered operating system—a self-prescribed antidote to ease the pain of separation. Soon, he becomes deeply attached to this AI, named Samantha. She becomes his confidante, his best friend, and even his partner. In Spike Jonze’s 2013 sci-fi film …

Hard-Won Insights Drive Growth In 2024, technology and security teams took bold steps, running AI pilots and navigating shifting market trends, gaining critical insights along the way. As we move into 2025, experimentation will persist, but leaders will prioritize applying these lessons. With heightened pressure to demonstrate ROI, some may rush deployments, risking costly missteps, …

Hard-Won Insights Drive Growth Generative AI’s potential to reshape marketing and customer experience sparked bold experimentation in 2024, producing mixed outcomes and underscoring the reality that true transformation takes time. In 2025, leading brands will leverage these hard-won lessons to optimize data infrastructure, boost efficiency, and enhance customer insights. The stakes are high: companies that …

Hard-Won Insights Drive Growth In 2024, B2B organizations embraced bold experimentation, spurred by the potential of generative AI. In 2025, the focus shifts to driving revenue as leaders work to turn those insights into tangible growth. Some may chase quick wins that fail to create lasting impact or prematurely pull back from promising long-term initiatives. …

Team Structure Are businesses allocating sufficient personnel to their content marketing efforts? When we surveyed B2B marketers about how content marketing tasks are handled within their companies, the majority (76%) reported having a dedicated content marketing team or individual in place. Additionally, larger organizations were more likely to have such dedicated resources. However, most of …

Introduction Torn sticky notes, back-to-back meetings, endless coffee—sound familiar? It’s that time of year when marketers are in full swing, with eyes glued to the calendar. Inboxes are flooded with offers, deals, discounts, and promo codes, leaving your subscribers with plenty of choices. So, how do you stand out this holiday season? How can you …

Introduction If content is the heart of an email, design is its lifeblood! Imagine how dull our inboxes would be without the vibrant, captivating design styles that make each email stand out. The beauty of email design lies in its ever-evolving trends, with each year bringing a new wave of fresh ideas and creative directions. …

1- AI influencers will complement & coexist with human influencers Consumers and influencers are not yet fully embracing AI influencers. Over half of consumers express distrust towards brands using AI influencers, or struggle to differentiate them from real people. However, interest in AI influencers rises to 46% among Gen Z. While many influencers fear losing …