In the past decade, there has been a dramatic change in the way consumers have handled their shopping. Although consumers continue to purchase from a physical store, they tend to shop online since it frees the customer from personally visiting the store. online shopping has its advantages as it reduces the effort of traveling to …
Products ranging from music to apparel to mattresses have all made the transition to the Internet Age with relative ease but groceries are in a class all their own. They have characteristics that make them uniquely challenging to be sold online: comparatively low weight ratios, warehousing and handling disadvantages, and, of course, the shoppers themselves, …