Digital media consumers are growing rapidly thanks to the rapid development of communication technology. Check out the highlights below to examine how people consume digital media across 2 media segments: 1. Movies/TV 58% of US consumers are more likely to watch movie/TV content on mobile devices. 55% of US viewers prefer Netflix’s wide catalog of …
Mobile sales on Black Friday 2016 increased by 50% vs. 2015 in the US, while In China, Singles Day 2016 showed double-digit YOY growth. And in France, more consumers than ever before made online purchases during the big January sales. 13,000+ advertisers & 17,500+ publishers respondents resize the below 6 trends of digital commerce in 2017: …
A sample of 3589 European consumers in 7 countries (US, UK, France, Germany, Spain, Netherlands, and Italy) was surveyed online to know how delivery now represents a key differentiating factor that has a significant impact on the consumer purchasing decision. The deep insights into what people really want from delivery: 43% of consumers who faced …
In 1994 Amazon was Launched, but nowadays Amazon is used by millions of sellers around the world. Around 50% of Amazon sellers are small sellers or sole traders, making under $100,000 annually. A survey of more than 1500 Amazon sellers outlines their selling habits, where they sell, how much profit they make, their expansion plans, …
The Millennial generation (those how born between 1980 and 2000) is a more influential segment in the Middle East than in other countries. There are 2 billion Millennials around the world and 86% of them are living in emerging markets. To get a better understanding and a deeper insight into the Millennial mindset in both UAE …
Most brands are aware of the importance of responding to their customers in a timely manner, as technology advances, consumers are becoming less and less patient. Most consumers expect an immediate response from a brand when something goes awry, and to get those responses, an increasing number are turning to social. Most brands have a …