Tag: Amazon

With the growth of social selling on platforms like TikTok Shop and the convenience of fast shipping from Amazon and Walmart, online shopping is booming. As trends shift rapidly, now is the perfect time to start an online business or expand your current offerings. If you’re wondering what’s trending for 2024, we’ve identified the most …

In today’s fast-paced digital landscape, businesses must leverage every tool to stay competitive. Digital marketing is not merely having an online presence; it’s about utilizing advanced technologies to effectively reach, engage, and convert potential customers. Amazon Web Services (AWS), with its robust suite of cloud-based solutions, offers digital marketers a powerful arsenal to enhance their …

Leveraging a platform strategy to enhance business performance is not a novel idea. Companies like Amazon, LinkedIn, and Salesforce have long anchored their success on the value of connecting customers, suppliers, or peers. What is emerging now is the realization that even non-digitally native companies can reap the benefits of platform business models by delivering …

Imagine a bustling marketplace where sellers constantly adjust their prices to outmaneuver competitors and attract buyers. In this dynamic environment, the right pricing strategy can differentiate between success and obscurity. For Amazon sellers, mastering the art of repricing is crucial to staying ahead. Enter repricing tools—sophisticated software designed to automate and optimize pricing strategies, ensuring …

When consumers go shopping online, they’re usually looking for a specific product. Some of them might search for a product with a certain size or with certain features, while others might want a product from a particular business. Whatever search criteria your customers possess, you can reach them with SEO for retail sites. Take a …

The world’s largest online retailer has grown from its humble bookselling beginnings to influence nearly every aspect of the consumer buying experience, from browsing to ordering to returning. The purchasing decisions factors are contributing to the development of new pricing strategies, influenced by customer expectations and demand. Retailers need to leverage technology to enhance their …

WeAreMelody has spent over 30 years getting under the skin of shoppers. WeAreMelody is a specialist Amazon agency, it helps brands grow on Amazon. It is one of the few independent UK agencies to become a part of Amazon’s Solution Provider Network. Not only that but also Melody helps brands from set-up to sell-out on …

For now, the undisputed king of online retail stands atop every other e-commerce platform, leaving everyone else to fight over the scraps left in its shadow. If you’re doing e-commerce, you’re probably selling on Amazon (or you’re in one of the few niches that haven’t been absorbed into its market-distorting gravitational field). Today, Amazon is …