The primary goal for any eCommerce store owner is to increase sales and grow the business, the best way to achieve this is to strive to increase conversion rate. However, achieving these goals is not always easy, especially with increasing competition in the industry. So, what is the meaning of conversion rates? Conversion rates are …
Many of US shoppers abandon their shopping cart before finalizing a purchase. But why they are doing so? This may return to the extra costs of shipping, taxes and fees, creating an account or any other reason. The important thing here is what makes shoppers complete their purchases after abandoning a cart. 71% said that …