Digital Marketing News

What a great move from TikTok to launch the new TikTok for Business website, it is possible now for marketers to access the website and discover a wide range of tools and resources to help them utilize the short-form video app for their advertising campaigns. In light of that matter, TikTok explained “With the launch …

Facebook shares the results of the first deepfake detection challenge. That’s because there are many politically-affiliated groups that are already using digital social media platforms to control and manipulate voters. It is something major because the rise of deep fakes is a real concern and can actually pose a great threat to democracy. Therefore, this …

Google has just announced some extra targeting restrictions for Google’s new ads such as housing, credit, and employment ads because it works to eliminate discriminatory use of its targeting and advanced tools. In light of that Google says “[The new] policy will prohibit impacted employment, housing, and credit advertisers from targeting or excluding ads based …

In times of uncertainty, the world needs guidance. LinkedIn’s guide about content marketing in times of uncertainty will definitely help you out. The new guide looks at the main content along with the advertising elements that brands need to focus on amid the COVID-19 outbreak. The New LinkedIn’s Guide “Content Marketing in Times of Uncertainty” …

Back in March, Facebook banned all ads for face masks just to avoid profiteering around the COVID-19 pandemic. However, Facebook has announced that it will ease the restrictions besides allowing the promotion of non-medical face masks across Facebook platforms. According to Facebook: “Many health authorities now advise wearing non-medical masks – and in some places, …

Twitter is stepping up its game with the emojis on its platform, after launching DMs reactions earlier this year, Twitter decided that it’s not done with emoji responses yet, and testing new tweet reactions. Well, the screenshot below shows everything, it is shared by reverse engineering expert Jane Manchum Wong: Tweet Reactions 2020 Twitter is …

We have seen recent updates from Facebook just like the ability to send marketing emails via Pages App easily. However, it didn’t stop for Facebook at this stage, it also added a new option to switch between personal and business accounts in Messenger. All of this is to make it easier for Page managers to …

Recently, Snapchat decided to help out its users and provided the new “Snapchat video conversion tool” for them, which was back in April when the feature was first launched within Snap Ads Manager. Businesses can use the feature to convert their normal, horizontally-aligned video content into vertical format clips for Snapchat. More About Snapchat Video …