Trak Recruiting is looking for a Social and Content Specialist in Sydney, Australia. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Design, create and execute social media campaigns in line with the digital marketing strategy.
- Oversee optimize and report on all social media campaigns.
- Cooperate and work closely with influencers and PR agencies to generate social media content.
- Keep up-to-date with the latest social media trends, tools and, best practices.
- Aid in advert and campaign planning across all paid social channels.
- Lead integrated digital campaigns across paid, owned and earned media.
- Draft content for landing pages, emails, web copy, banners, social posts and blogs.
- Create content calendars to meet integrated social, digital and print campaigns.
- Write SEO friendly copy, along with strategic content to meet the marketing plan.
- Organize and deliver follower acquisition activities, promotions, and competitions.
- Head brand partnerships to generate content, increase traffic, database revenue and engagement, brand awareness through all channels.
- Direct all social media content from running photoshoots and requirements, as well as video content.
- Guage ROI and report weekly, monthly and on a campaign basis for all paid channels.
- Assure social feeds are elevated, curated, reflecting the brands unique DNA.
- Measure ROI and effectiveness of all social media campaigns and produce reporting across all channels.
Job Requirements:
- Minimum 2 years experience in a similar role for a fashion business as well as a degree in marketing, communications and business.
- Demonstrated understanding of social media platforms, including Facebook, Twitter, Instagram, Google+, Pinterest, WordPress and YouTube.
- Solid analytical grasp and understanding of media metrics (experience using Google DoubleClick is advantageous but not essential).
- Strong communication skills and strong copywriting skills.
About Trak Recruiting :
Trak Recruiting is a boutique specialist executive search and recruitment agency that operates in the Retail and Fashion sectors.