National Pen Careers is looking for an SEO Specialist in Louth, Ireland. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Improve SEO plans and execute them to accomplish goals in visibility, traffic, and engagement.
• Cooperate with internal stakeholders to define a content and product strategy to improve the shopping experience while adding benefit to our SEO program.
• Conduct ongoing keyword discovery, expansion and optimization.
• Study and implement search engine optimization recommendations.
• Promote and implement link building strategy and other tactics to reach goals.
• Collaborate with web technical development teams to ensure SEO best practices are properly implemented.
• Enhance and localize ongoing content including blogs, video, case studies and other beneficial SEO material.
• Operate with the website coordinator on the development of social properties for SEO benefits.
• Examine and analyze competitor SEO tactics.
• Review the website for SEO health checks, user experience.
• Oversee key metrics and report on program performance and ROI.
• Interact with SEM manager for keyword research and conversion optimization.
• Supervise and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with the defined goals.

Job Requirements:

• Minimum 3 years of experience managing SEO and content marketing for an established website.
• Effective experience in achieving business results through SEO.
• Deep understanding of the SEO landscape and best practices.
• Solid project management skills and willingness to be hands on.
• Strong communication skills with both technical and non-technical colleagues.
• Outstanding analytical abilities to identify trends and patterns.

About National Pen Careers:

National Pen Company strives to be the worldwide leader in providing high value promotional products for businesses and professionals in every industry at low factory direct pricing.