Meraki & Beyond is looking for a Senior Social Media Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Build and execute social media strategy and tailor to each channel through competitive research, platform determination, benchmarking, messaging and audience identification.
- Collaborate with other departments to ensure brand consistency.
- Design visuals for (Facebook timeline cover, profile pic, thumbnails, posts ads and landing pages) to make social content engaging and memorable.
- Create demos and other storytelling styles in video format to strengthen emotional connections, engagement levels and marketing initiatives.
- Execute all social content and campaigns to increase brand awareness, engagement and traffic and in-house marketing activities.
- Monitor effective posts for measuring the impact of social media campaigns.
- Analyze, review, report and evaluate the effectiveness of campaigns.
- Monitor trends in social media tools, applications, channels, design and strategy.
- Monitor SEO and web traffic metrics.
- Respond to queries in a timely manner and monitor customer reviews.
Job Requirements:
- Bachelor’s degree in business, marketing or a related field.
- At least 2 years of working experience in the same role.
- Effective working knowledge of social media platforms such as (Instagram, Facebook, YouTube and Twitter).
- Advanced working experience in using social analytics and reporting tools such as (Google Analytics, Google Webmaster, trends and keyword planner).
- Solid working skills in using MS (Word, Excel and PowerPoint).
- Ability to manage multiple projects to meet deadlines successfully.
- Ability to work independently or as a part of a team.
About Meraki & Beyond:
Meraki and beyond is a rising advertising solutions agency providing excellence with a focus to help clients in their difficult business problems.