Siege Media is looking for a Senior Content Marketing Specialist in Austin, USA. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Research various online channels for subjects and trending news stories.
- Produce creative ideas to develop as content and pitch to journalists/bloggers.
- Have a firm grasp on writing effective titles for the press.
- Nurture and develop relationships with writers, reporters and web editors.
- Draft effective web copy for the purposes of marketing websites in diverse verticals.
- Frequent outreach to bloggers and press outlets for the purpose of growing online visibility.
- Do whatever it takes to grow the online presence of our clients.
Job Requirements:
- Minimum 3 years in a content marketing role, with your primary focus on blog content.
- Minimum 2 years of experience working in an agency or similar marketing environment.
- Proficient experience working with a remote team.
- Familiarity with using Microsoft Office and/or the Google Doc tool suite.
- Expert working knowledge of HTML/CSS, with an eye for good web design.
- Proven track record in working with the press, reporters, or national/international news outlets.
- Effective outreach experience with high volume campaigns (100 emails/week) and the ability to efficiently prospect and pitch media, ideally with a high DA of 30 or better.
- Intermediary SEO skills with a working knowledge of popular SEO tools.
- Effective experience speaking with C-level executives and leading strategy discussions.
- Close attention to detail, i.e. near perfect grammar and strong editing skills.
- Proven ability to generate creative ideas that attract attention on the web.
- Solid project management skills, with the ability to juggle multiple projects while still working effectively.
- Ability to set priorities, meet deadlines, and work independently.