Digital Marketing Jobs & Apprenticeships

Rhythm

USA

Expires on 2019-07-28

Job Type Full Time Experience Needed 3:6 Years Career Level INTERMEDIATE - LOWER LEVEL

Senior Analytics Strategist

Rhythm is looking for a Senior Analytics Strategist in Irvine, United States. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Dig deeply into clients’ business and data, gleaning actionable insights and key business strategies to drive performance results.
  • Improve our monthly analytics process and deliverables in a scalable and repeatable fashion, allowing the flexibility needed by a wide range of clients.
  • Conduct monthly analysis of assigned client accounts including but not limited to web site performance, conversion tracking, organic and paid media campaign performance.
  • Head detailed requirements definition to optimize tracking and insights.
  • Be the agency lead for A/B testing, Google Tag Manager and Google Analytics knowledge, evangelism and education, helping others become hands-on experts.
  • Promote the analytics and business insights service offerings through defining the features and benefits, pricing, process and related documentation.
  • Support omnichannel marketing initiatives that balance business goals, user needs and available budget and timing.
  • Enhance the digital marketing efforts for clients.
  • Cooperate with internal teams to achieve and exceed performance metrics.
  • Associate with account services, project management, design and technology colleagues to creatively solve and support marketing challenges.
  • Operate with account services to expand the scope of marketing services per client account.
  • Present solution strategies to stakeholders and build consensus.
  • Supervise process of validating and creating ideas with data.
  • Review the development and execution of solutions to make sure they stay on strategy.
  • Estimate and detail web analytics data in support of existing client sites and re-designs.
  • Craft recommendations for optimization of sites and landing pages.
  • Produce recommendations for site updates based on insights, analytics and observations.
  • Associate in business development pitch preparation and delivery as needed.

Job Requirements:

  • Bachelor’s degree
  • At least 6 years of experience in digital analytics (including strategy, implementation, analytics, reporting)
  • Minimum 3 years of experience in a digital agency environment
  • Demonstarted understanding of Google Analytics and Tag Manager setup and best practices
  • Effective experience with data manipulation, and data visualization tools
  • Sharp business acumen with an intense curiosity about people and behaviors
  • Solid understanding of digital marketing from people, process and technology standpoints
  • Aptitude to come up with the “big idea”, but equally comfortable in the “details”
  • Familiarity with inbound and outbound marketing methodologies
  • Proficient experience with Adobe Analytics and tag management is preferred.
  • Proven experience with Salesforce report building is preferred.
  • Capable of creating and delivering powerful and persuasive presentations to clients/stakeholders.
  • Organized, dependable and capable of juggling multiple tasks/projects.
  • Congenial, diplomatic, charismatic and authentic in dealing with others.
  • Sense of humor and positive personality.
  • Outstanding verbal and written communication skills.
  • Strong analytical skills and exposure to enterprise analytics platforms.
  • Ability to provide data-driven strategic leadership to multi-disciplinary teams.
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