Paramount Digital is looking for a Paid Search Executive in England, UK. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Lead the strategy and setup of client paid campaigns.
- Measure and optimize your client’s paid marketing using vendor-specific dashboards, Google Analytics, and marketing analytics reports.
- Craft landing pages and lead generation forms for our content to distribute through relevant paid programs.
- Keep up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying.
Job Requirements:
- Degree or equivalent working experience within the marketing industry.
- Effective experience of building, optimizing analyzing paid search campaigns.
- Expert knowledge of various paid marketing channels and technologies, including Google AdWords, Bing Ads, retargeting.
- Deep knowledge of Google Shopping and social media advertising, and content distribution and placement networks like Outbrain and Taboola.
- Proficient experience in handling marketing budgets and forecasting/reporting results.